Hi! My name is Seth Ferguson. I was born and raised in Utah where I developed my love for skiing, rock climbing, and mountain biking. I now live in Seattle with my wife Lauren, where we also enjoy great access to outdoor activities.

I went to school at Brigham Young University where I studied economics and Mandarin Chinese. While I was at school I spent a year as a part-time ski instructor, and then had a lot of fun launching Kickstarters and working with early stage tech startups.

In 2016 I moved to Seattle to join Amazon where I am today. It’s been fun learning as much as I can, and building interesting things with smart people. Seattle has definitely become a second home.

What I'm doing now

I started a new job at the end of March that I'm stoked about 🙌. I'm now a product manager on the Learning Science & Engineering team at Amazon, and we are reinventing workplace learning with cutting edge learning science and ML.

I just finished reading Essentialism, and I’m excited to apply what I learned. I've noticed that I commit to too many big projects which causes me to stall out and lose interest. I'm working on changing that.

I’m finally learning React. I’ve been a silent observer of the frontend framework revolution and I decided it’s finally time to emerge from the dark ages. So far it’s been amazing. I actually rebuilt this website on React/Gatsby as a learning exercise.

I've been riding my bike! It's COVID-19 season, and that's about all I can do for fun outside right now. I'm so excited to be surfing when the beaches open - fingers crossed that it's soon.

As always, I’m spending as much time as I can with my wife Lauren :). I’m excited for what life will bring us next.

My skills

I’m intentionally developing a broad generalist skillset across data, design, and technology.

  • Business writing
  • User/market research
  • Branding
  • Design thinking
  • Product positioning
  • Wireframing/prototyping
  • Requirements writing
  • Go-to-market
  • Performance marketing
  • Roadmap prioritization
  • Crowdfunding
  • Experiment design
  • Financial modeling
  • Python
  • React.js
  • Node.js
  • Software architecture
  • Statistical analysis
  • Data engineering/SQL
  • Javascript/HTML/CSS
  • Mandarin Chinese


Happy to share my resume by request if you send me an email. Or, you can find me on LinkedIn.

Side project library

I think side projects are a perfect way to learn by doing. Here are a few of mine that made it to various stages:

Let's connect